Bowerbird supports Australian artists, designers and makers by connecting them to an enthusiastic South Australian audience looking for unique, beautiful hand-made, small run, Australian-designed products.

Bowerbird is the perfect place to sell your products, launch new collections, take bespoke and wholesale orders, meet customers, build a database and grow your professional network.

Why Bowerbird?

Bowerbird is South Australia’s leading design market showcasing designers and makers from around Australia. A curated three-day event held twice a year since 2009, Bowerbird celebrates high quality Australian design and workmanship, new ideas and innovation.

Attracting thousands of design-loving consumers each event, our established audience are passionate about supporting small production runs and the handmade.

Developed by designers and managed by event professionals, the Bowerbird team understands the needs of our vendors first-hand and provides support and professional development opportunities to maximise success.

An extensive marketing campaign builds awareness for your brand before the event begins. 

Our printed event guide and online directory provide shoppers a lasting source of reference of your attendance. Many designers benefit from online sales for weeks and months after attending events. 

When do applications open and close for the next event?

Applications for November 2022 have now closed.

Applications received after the closing date will be evaluated and put onto our waitlist for the event.

When and where are the next events?

Bowerbird runs twice a year, in early May and late November.

The event is held at in the Wayville Pavilion of the Adelaide Showground in Wayville, South Australia.


Confirmed event dates

25–27 November 2022 

5–7 May 2023

24–26 November 2023

All events run Friday 4pm–9pm, Saturday and Sunday 10am–5pm.

To be notified about future events, join our designers and makers mailing list.

Who can apply?

We invite Australian designers, makers and artists with high quality products and a professional approach to apply – emerging or established, from SA or from interstate.

All products must be designed by you. 

We look for quality workmanship, contemporary ideas and a cohesive range of products. 

We also look for a high standard of presentation of your brand and products. This needs to be reflected through quality images provided on application, your online channels and your stall set up.

Each application is evaluated independently and in relation to the market as a whole. Factors such as frequency of participation, new products, variety of styles and price points across categories and current trends may impact our final decision.

Want to provide catering at the event?

Catering is when you sell food or drinks for onsite consumption. You can choose to provide catering or to sell your products as a “maker”, where you can do tastings and sell your goods for take home only. 

If you are a wine, beer or spirits producer, you can also wholesale your products to the venue to be sold at the bar during the event. 

If you wish to be a caterer, you do not need to fill in an application, simply register your interest here. If selected, we will require a final menu 6 weeks prior to the event.

Customers look at earrings

What do you receive?

The event

  • Three days promoting and selling to an enthusiastic and growing South Australian audience.
  • Thoughtfully designed event in a large venue
  • Meet established and up-coming designers.
  • Generous-sized stall with neutral back wall.
  • Trestles, clothing racks, chairs and power for hire.
  • Easy and accessible bump-in and bump-out.
  • Nutritious food and great coffee on site.
  • Friendly and helpful support from our event team.

Event marketing and promotion

  • A comprehensive, strategic and targeted advertising campaign designed by leading SA agency.
  • PR strategy including opportunities for editorial pieces on your brand.
  • Extensive social media campaign leading up to the event with over 22k Facebook and 28k Instagram followers.
  • Regular eDM campaigns to over 15k subscribers.
  • Image listing online in the designer directory from the lead up, on event and post event.
  • Image listing in our event guide provided to ticket holders on entry.
  • Additional promotional opportunities developed by our experienced marketing team.

Professional networking

  • Meet like-minded designers and makers and wholesalers.

How much does it cost?

  • Standard stall price from $900.00*
  • Emerging designer stall is $500.00*


*As at Jan 2022 pricing. Excludes GST and includes administration fee.

What do I need to consider before I apply?

The application will ask for information on your brand and products. We require your content to be written to  a high standard so it can be used on our website and social platforms. Information not relevant to the public should be added into the ‘Additional Comments’ section at the end of the application.

Before you fill in the application, review the list of assets required and rename all files as described below (dashes and capitals included). 

Images not named as requested may not link to your submission and will impact the success of your application.

Brand-Name-Product-Name.jpg
Brand-Name-PLI.pdf
Brand-Name-Stall.jpg

What files do I need?

  • 3 x product images – un-cropped, high resolution 300dpi and saved as JPG files.
  • 1 x stall set up image from past event or a mock up saved as JPG file.
  • PLI ($20 million) certificate of currency for dates of the market (this can be provided at a later date but is mandatory for participation) saved as .pdf file.
  • A succinct and exciting description of your business, products and practice (written in third person – 1000 words max.)

Can I update my application once submitted?

At any time during the application process, you can save a draft of your application and come back to it using the link provided once saved. Once you have submitted the application, you will receive a confirmation email and you can not edit your application. Simply reply to this email to advise us of any changes. 

When will I be notified of the status of my application?

Once applications have closed, all applicants will be notified via email within approximately 2 weeks

Waitlist

Applications received after the closing date will be evaluated and put onto our waitlist. You will be notified if a place becomes available closer to the event.

Terms and conditions can be found here.