Applications for May 2025 open

Why Bowerbird?

Bowerbird supports Australian artists, designers, makers and producers by connecting them to an enthusiastic South Australian audience looking for unique, beautiful hand-made, small run, Australian-designed products.

Bowerbird is the perfect place to sell your products, launch new collections, take bespoke and wholesale orders, meet customers, build a database and grow your professional network.

Bowerbird is South Australia’s leading design market. A curated three-day event held twice a year since 2009, Bowerbird celebrates high quality Australian design and workmanship, new ideas and innovation.

Attracting thousands of design-loving consumers each event, our established audience are passionate about supporting small production runs and the handmade.

Developed by designers and managed by event professionals, the Bowerbird team understands the needs of our vendors first-hand and provides support and professional development opportunities to maximise success.

An extensive marketing campaign builds awareness for your brand before the event begins. 

Our online directory provides shoppers a lasting source of reference of your attendance. Many designers benefit from online sales for weeks and months after attending the event. 

When do applications open and close?

Applications for May 2025 are open.

Deadline for applications is Friday 13 December.

Review of application and selection notice will be sent by 15 January. 

 

When and where is Bowerbird held?

Bowerbird is in May and November at Wayville Pavilion, Adelaide Showground (Wayville, South Australia).


Future event dates

2-4 May 2025

21-23 November 2025

To be notified about future events, join our designers and makers mailing list.

Who can apply?

We invite Australian designers, makers and producers with high quality products and a professional approach to apply from SA or from interstate.

All products must be designed by you. 

We look for quality workmanship, contemporary ideas and a cohesive range of products. 

We also look for a high standard of presentation of your brand and products. This needs to be reflected through quality images provided on application, your online channels and your stall set up.

Each application is evaluated independently and in relation to the market as a whole. Factors such as frequency of participation, new products, variety of styles and price points across categories and current trends impact our final decision.

Emerging Artists : You can be considered in this lineup if you have been trading for less than 12 months, do not have stockists and you have never presented at Bowerbird before.  Limited places available each event.

 

Want to provide catering at Bowerbird?

Catering is when you sell food or drinks for onsite consumption

If you wish to be a caterer, you do not need to fill in an application, simply register your interest here. If selected, we will require a final menu 6 weeks prior to the event.

If you wish to have a stall as a producer at our event and offer take home sales and tastings, fill in a designer application. An additional fee will be charged if you sell alcohol to cover the venue licence extension fee.

What do you receive?

The event

  • Three days promoting and selling to an enthusiastic and growing South Australian audience.
  • Thoughtfully designed event in a large venue
  • Meet established and up-coming designers.
  • Generous-sized stall with neutral back wall.
  • Trestles, clothing racks, chairs and power for hire.
  • Easy and accessible bump-in and bump-out.
  • Nutritious food and great coffee on site.
  • Friendly and helpful support from our event team.

Event marketing and promotion

  • A comprehensive, strategic and targeted advertising campaign designed by leading SA agency.
  • PR strategy including opportunities for editorial pieces on your brand.
  • Extensive social media campaign leading up to the event with over 23k Facebook and 30k Instagram followers.
  • Regular eDM campaigns to over 15k subscribers.
  • Image listing online in the designer directory from the lead up, on event and post event.
  • Additional promotional opportunities developed by our experienced marketing team.

Professional networking

  • Meet like-minded designers and makers and wholesalers.

How much does it cost?

 *Fee Structure as at 1 January 2023. All prices include GST and $330.00 administration fee.

What do I need to consider before I apply?

Stall Dimension Price
Emerging 1.8m W 2.4m D $605.00
Standard 2.4m W 2.4m D (option for internal side wall) $1,045.00
Standard Corner 2.4m W 2.4m D (front and 1 side open + 1 wall) $1,320.00
Standard Corner + side wall 2.4m W 2.4m D (front and 1 side open + 2 wall) $1,375.00
Double 4.8m W 2.4m D (option for internal side wall) $1,815.00
Double Corner 4.8m W 2.4m D (front and 1 side open + 1 wall) $2,090.00
Double End 4.8m W 2.4m D (front and 2 sides open + 1 wall) $2,310.00

The application will ask for information on your brand and products. We require your content to be written to a high standard so it can be used on our website and social platforms. Information not relevant to the public should be added into the ‘Additional Comments’ section at the end of the application.

Before you fill in the application, review the list of assets required and rename all files as described below (dashes and capitals included). 

Images not named as requested WILL NOT BE ACCEPTED. Please take the time to name your files as detailed below.

Brand-Name-Product-Name.jpg
Brand-Name-PLI.pdf
Brand-Name-Stall.jpg

What files do I need?

  • 3 x product images – un-cropped, high resolution 300dpi and saved as JPG files.
  • 1 x stall set up image from past event or a mock up saved as JPG file.
  • PLI ($20 million) certificate of currency for dates of the market (this can be provided at a later date but is mandatory for participation) saved as .pdf file.
  • A succinct and exciting description of your business, products and practice (written in third person – 1000 words max.)

Can I update my application once submitted?

At any time during the application process, you can save a draft of your application and return to it using the link provided once saved. 

Once submitted, you can not edit your application online. However, you will receive a confirmation email of your application to review and simply reply to this email to advise us of any changes. 

When will I be notified of the status of my application?

For applications received by 13 December, our selection will be made by 15 January. Applications received after 13 December will be reviewed after 15 January and selection made if places are still available in your category.

Waitlist

Applications received but not selected for the line up may be added to our waitlist. You will be notified if a place becomes available closer to the event.

Terms and conditions can be found here.